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One influencer shares why workplace social media content matters to HR

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I

f you’ve scrolled through TikTok, you’ve probably seen Natalie Ma

rshall.Marshall, also known by her social media personality, Corporate Natalie, frequently pokes fun at corporate worklife and even some HR norms. She started her TikTok page in 2020 as a way to laugh through the pain of the pandemic-era world of work, Marshall told HR Brew, at a time when she was 23 and working as a Deloitte cons

ultant.“This concept of making fun of work from home was new, and people were latching on to that at that time, because it was like, ‘Wow, we’re allowed to talk about our employers

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